ABOUT US

Overview

Our Mission

To Provide an unforgettable experience powered by our audio technology

When discussing the importance of sound in films, George Lucas has said, “sound is half the experience.” At G'Audio Lab we believe that these words are even more important for VR. While the visual content in VR evokes various human emotions, G'Audio can further amplify those emotions with its remarkable audio production plug-ins and outstanding playback solution. With the help of our immersive sound tools, we bring an alternate reality to life.

 

Seamless Integration

Supports a smooth and efficient integration for multiple industries’ workflows

G'Audio provides various tools for creative professionals to handle the placement and integration of sound for cinematic VR, 360° video, and VR gaming projects. Whatever your industry may be—cinema, content creation, gaming, or streaming, you can easily embrace G'Audio’s technology to create remarkable audio scenes.


Spatial Audio Solutions

The third dimension sound with interactivity

More advanced than surround sound

While it’s possible to identify sounds coming from behind you, above you, or at your sides using 3D sound, what’s truly needed for a complete VR experience is interactive 3D audio. Sound localization should be in effect not only for moving sound sources in a scene, but also for the listener, who has the ability to move about freely in a virtual environment. Thus, in order to provide a truly realistic experience, sound should be adjusted for in real-time following the movement and head orientation of the user.

A Combination of Sound Objects, Audio Channels, and Ambisonics

Almost any type of audio channel format is supported

Immersive audio is best delivered by finding the right mix of object (Mono), channel-based (Stereo, 5.1, Quad), and Ambisonics signals. G'Audio solutions help you take advantage of the most popular channel configurations, making it easy to provide the best audio experience without being limited to a channel format type. We believe that it should be up to the producer to decide what channel format works best for their specific intent. It’s possible to implement all of these audio signal types, or any combination thereof. If you wish to accomplish full stereophonic sound, give G'Audio a try.



Unparalleled audio effects technology and a quality audio format

Accurate sound localization and personalization in real-time

G'Audio offers the most extensive set of features that help to create a professional sound. Almost any realistic audio effect can be accomplished: room reverberation, obstacle occlusion, sounds coming from above and below, are all supported by G'Audio technology. G'Audio Works provides the audio solution for cinematic VR, while G'Audio Craft provides the audio solution for VR gaming. While FOA format is supported, GAO format, a hyper-real audio format developed by G'Audio, offers the best choice in terms of sound quality and sound localization. Keep in mind that when exporting into GAO format, the material can only be rendered by our Sol Player or other players integrated with our Sol SDK. By controlling the end-to-end experience, G'Audio can ensure accurate sound reproduction from the producer to consumer, easily conveying the message the producer has originally intended.


A Binaural Rendering Champion

A critical factor for spatial audio in VR

Processing 3D audio into two channel signals

Binaural rendering refers to the process of translating three-dimensional sounds into a stereo audio signal, which can then be consumed on headphones. G'Audio’s binaural rendering technology was adopted as part of the MPEG-H 3D Audio standardization in 2014. Binaurally rendered audio tracks are meant to carry metadata that emulate human listening mechanisms. This allows the listener to have a life-like audio experience through a pair or ordinary headphones. The process begins with tracking the position of a moving or static audio source, and perpetually calculating its direction and distance relative to the listener. Humans perceive sounds in a three-dimensional space with a mechanism known as Head Related Transfer Function (HRTF). A person’s HRTF takes into account the reflection of sound from a person’s ears and body with the interaural level difference (the difference in volume between the left and right ear), and the interaural time difference (the difference in time it takes for a sound to arrive each ear respectively). This mechanism allows humans to perceive the distance and location of a sound source. This mechanism can be measured, calculated, and then replicated in a pair of headphones, to create the auditory illusion of sound that is coming from a three-dimensional world.


Binaural rendering meets interactivity with G'Audio Lab

Immersive and interactive sound

While binaural rendering technology deals with sounds coming from different directions, it’s been limited to the movement of only the sound source itself. G'Audio has devised a more advanced binaural rendering technology for the VR HMD era. This technology enables interactivity between the movement and head orientation of the user, and the audio being transmitted to the listener. The user’s six degrees of freedom (6DoF) are taken into consideration, and the audio is adjusted for accordingly, delivering life-like sound.